Are there any possibilties to excite our upcomming generation to our lovely sport.
free skiing - our passion.
It s no secret any more.
During the last couple of years the freeskier market is suffering from big financial problems.
Of course, the different companies have to find a way to get through these problems.
There are a lot of solutions that these brands can use to fight against this threat.
Some of them have a go at appeal to a broad mass.
Some are trying their luck with a complete all-mountain series of skis.
The others invest a lot of money on high-tech touring material to survive this crisis.
Why people dont buy skis any more?
What are the reasons?
Maybe the reasons are due to the winter seasons becoming shorter and shorter every year.
Maybe the interests of our offspring has changed, but why?
There were no cats and dogs around with names like pikachu, angry bird or whatever.
Nowadays our kids often spend there money just on things like cellphones, apps or video games.
Freeskiing teaches you a lot more than just in sport and in different moves itself.
Freeskiing is a kind of personal coach for your whole life.
…no matter if knowingly or unconsciously.
Endurance, disappointment and success!
You won t learn all these things just by doing selfies.
How should our youth learn to stand up again, if they never have been on the bottom?
Hard work, a good education and endurance should be one of the values to make it.
Whats the sense of virtual worlds, promotions of virtual products and the recognition of virtual friends?
Of course money rules the world.
But, is there any use of these virtual stuff for our middle class?
Does our freeski scene have to get totally commercial to survive?
Maybe it would be quite good for it.
Hopefully other possibilities will realize that like those I have mentioned before.
Without this shell the core wont survive, because its the shell, which makes it into a whole.
Perhaps its the only way to convince kids, that skiing can be cool.
Today’s youth is the consumer of tomorrow.
like be so kind, wait and give them a fist bump for their “sketchy 270 off.
kindly follow this advice.Nobody thinks assholes are cool!
If you are at T-Bar, like offer to all the little free ski rookies your ski tow strap.
Finally you will maybe become this rookie’s role model instead of Justin Bieber.
We freeskiers have a raw appearance but with a lot of potential.
Yours,
Harald Juen and the whole
FASC Family
