We talk a lot about creativity on this website.
Innovators are idolized, weirdness has a cult following.
http://www.newschoolers.com/videos/watch/805563/One-Hit-Wonder-50-50-Lincoln-?c=3
Last year, the edit Half Cash Half Dog blew my mind.
And I dont mean to be flip using that cliche.
It genuinely floored me and is probably my most-watched since then.
I was therefore thrilled when ABM dropped Mammoth feat ABM Vink$ Noah a week ago.
Its not always about doing something nobodys ever done either.
So often, the coolest move is a fresh approach to an old favourite.
Stay weird out there, and never hesitate to reach back for inspiration.
