Discussion with ski industry legend Felix Rioux
We talked about Felix’s upbringing in Montreal and how he got to work in the ski industry.
Through the inline skating scene, Felix made his way into the snowblade scene, eventually becoming a team manager for Salomon
While being a professional photographer, traveling the world, Felix saw the opportunity for a Freeskki centered shop and founded D-structure with partners.
As a professional photographer, Felix traveled the world for close to 15 years shooting with the world’s best
In 2007, seeing the annual hype for ski movies, Felix and partners (Mr. Bishop & JF Durocher) started the IF3 Festival
Through the years, Felix worked as a marketing directors for multiple brands including Sunice and Chic-chac resort (currently)
Felix has been around the block since the inception of freeskiing and it was really interesting to get to chat with him.
https://www.newschoolers.com/videos/watch/1003151/The-Mayrand-podcast--16---F--lix-Rioux
Episode presented byAxis boardshop,Planks clothing,Dic Anns restaurants,J skisandTreefort lifestyles
