It’s where all the big brands in snow come to flex.
There wasn’t a single Ski Boot in the building this year.
No Patagonia, No Salomon, No K2.
What WORKED in the 2022 OR Show:
It was intimate & small brands got to have their shine.
I’ve never spent the time to talk to smaller brands that I didn’t have a meeting with.
I noticed that error of my own ways almost immediately.
They let smaller media brands, like us, WORK.
I hope that never changes.
It also made me miss all of my friends at brands way more than I ever thought I would.
What I Think Should Change for 2023:
The show needs to get out of Denver, point blank.
It’s too far from the mountains.
I-70 is a mess.
The city is not inviting in it’s nature.
The show isn’t where business gets done anymore.
The show is post most major ski brand’s deadlines.
I think this show is REALLY important for our industry…
People make this industry.
People make this show.
Learn more about us atwww.OutofPodcast.com
