Barone plans to organically grow the ZEAL brand, while setting up mutually beneficial partnerships along the way.
I am thrilled to be working with a tight nucleus of talented, brand enthusiasts, says Barone.
We have a great group of well respected individuals who eager to give ZEAL a fresh start.
He has helped accelerate the growth of action sports brands including DC, Ride Snowboards and K2.
Erwin will be managing accounts in CO, WY and NM.
His experience in the field will make him an essential asset to the team.
While bubble gum brands attempt to latch onto the latest trends, they lose their authenticity in the process.
ZEAL speaks to a certain realm and has developed a core brand identity.
ZEAL is a brand that I can fully believe in, says Rizzo.
ZEAL is also known for revolutionizing the goggle market with the HD Camera Goggle and the original GPS goggle.
For more info visit zealoptics.com and follow @zealoptics on Instagram and Facebook.
For more information just visithttp://www.zealoptics.com.